by Victor J. McCoy
Managing and keeping your website content current is essential to maintaining good organic search-engine rankings. If you've not changed any of your content in six months or 1 year you are hurting your organic rankings. You are essentially telling the search engines and others that nothing is happening in your organization. You are saying that my content is of no value. It is very important that you update the content on your pages on a fairly regular basis. Search engines consider fresh content to be of greater value then static content that's been sitting there for months or years. Believe me, your competition loves it because it benefits them if they're updating the content on their pages to help increase their rankings. An easy way to keep your content fresh is to ad a blog to your website, post company news, customer comments, or industry news. Keep it fresh and short. If you don't have the time hire, 3V Design Media.com to do it for you. But, don't let it remain as is.
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